Creating engaging social content to boost the soup brand’s UK supermarket launch
Project Objectives
Glorious! Soups asked us to catch the eye of millennials with social media content launching their new Glorious! Adventures range. Each clip needed to evoke a vibrant sense of flavour, travel and adventure – all wrapped up in 15 seconds.
Our Solution
We created a set in our studio, using fresh ingredients, spices and props for a dark but premium feel. Lively music and sound effects paired with quick cuts kept the energy high, while the soup itself was the delicious star of the show.
Results
The whole campaign was full of fantastic results, here are some of the best video-centric stats.
