Why Yorkshire is the place to live, work and play in stunning 4K

Industry
Public Sector
Type of Video
Promotional | Campaign

Project Objectives

Working with digital agency, Little Agency, we worked on a brief from the Local Enterprise Partnership for the Leeds City Region. They wanted to showcase businesses, careers, living conditions and how well networked this part of Yorkshire is the rest of the world. The brief asked us to include employers from many different sectors with an inspiring tone and welcoming feel to attract new people and companies to the area.

Our Solution

We came up with the creative of a short and snappy film, full of different faces from all walks of life, making them heroes in their field and aspirational characters to replicate. Including facts about the region was key to add proof to the imagery and create a film perfect for the brief that kept an inspiring and compelling tone. With videos for both the Aire Valley and Kirklees areas both regions were given a boost!

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